In today’s digital age, your website is often the first impression potential clients or customers have of your business. Whether you’re starting from scratch or redesigning an existing website, understanding what goes into the cost of web design is crucial. At Luzniebla Studio, we offer tailored web design solutions for businesses of all sizes, and in this post, we’ll break down the factors that influence website pricing, so you can plan your project with confidence.
Why does web design cost vary?
The cost of designing a website can vary significantly based on several key factors, including the website’s purpose, the level of customization, and the complexity of functionalities. Whether you’re looking for a simple blog, a corporate site, or an advanced e-commerce platform, it’s important to know how these variables influence the price.
Here are some of the main factors that impact the cost:
1. New website or redesign?
Are you starting from scratch, or are you looking to update an existing site? The scope of your project will have a major influence on the final price.
- New website: Designing a new website involves creating everything from the ground up, from wireframes to final development. This usually incurs higher costs than a redesign, as it involves more steps in the design and development process.
- Redesign: If you have an existing site that just needs updates or improvements, the cost will typically be lower than starting from scratch. However, if your site is outdated in terms of functionality or user experience, a more extensive redesign may be necessary, which can still come with significant costs.
At Luzniebla Studio, we offer flexible pricing to accommodate both new builds and redesigns.
2. Types of websites and their costs
Different types of websites serve different purposes, and the cost to build each type can vary accordingly. Here are some common types of websites and what you can expect to pay:
- Corporate websites: These websites are designed to represent your brand and communicate your company’s values, services, and contact information. Typically, a corporate website includes essential pages like the homepage, about us, services, and blog. This is a great option for businesses that need an online presence without complex functionality.
- E-commerce websites: If you’re selling products or services online, you’ll need an e-commerce platform. These sites require more advanced functionality such as payment processing, inventory management, and shipping integration, which increase the development cost.
- Blogs and content-driven sites: For bloggers and businesses focused on content, an attractive, easy-to-navigate website with regular content updates is key. These sites are often simpler than e-commerce platforms but still require thoughtful design to engage readers and enhance user experience.
- Online learning platforms: These websites are designed for delivering courses, webinars, or other educational content. They often require complex user management systems, payment gateways, and course structures.
- Web3 websites: Web3 sites involve integrating blockchain technology, cryptocurrencies, and decentralized applications (dApps). If you’re looking to create a decentralized platform or an NFT marketplace, Web3 development is the right choice, offering cutting-edge technology for the future of the web. This is the most advanced and complex option and comes with a higher investment due to its highly technical nature.
3. Website size and complexity
Another important factor in web design pricing is the size and complexity of the website. A small site with only a few pages (home, about, services, contact) will naturally cost less than a larger site with multiple service or product pages, blog posts, or additional content.
If your site requires custom integrations, user accounts, or other advanced features like a membership portal, these add to both the design and development time, increasing the cost.
4. Custom design vs. pre-designed templates
The level of customization you choose will also affect the price. Here are the main options:
- Pre-designed Templates: These templates are pre-built website layouts that can be adapted to your needs. They are cost-effective and a great option for small businesses that don’t need a fully unique design. However, you may have limitations in terms of customization.
- Custom web design: If you need a website that is fully tailored to your brand and unique business requirements, custom web design is the way to go. This option allows you to control every aspect of the site, from layout to functionality, and it ensures your website stands out from the competition. Custom design typically costs more due to the additional work involved but offers a higher degree of personalization and flexibility.
5. Key functionalities to consider
When planning your website, it’s essential to decide which functionalities you need. These can greatly influence the price, so it’s best to focus on what’s essential for your business. Here are a few of the most common functionalities that can impact the cost:
- Multilingual support: If you’re targeting an international audience, having multiple language versions of your site will require additional design and development work.
- SEO Optimisation: Optimising your website for search engines (SEO) is crucial for online visibility. A website that’s fully optimized for SEO from the start will drive more organic traffic, but this requires a strategic approach that can increase the cost.
- Payment Gateways: E-commerce sites need secure payment gateways to facilitate transactions. Integrating and maintaining a payment system increases both the complexity and cost of your site.
- Online booking systems: If your business relies on appointments (e.g., salons, hotels, clinics), an online booking system is a must. This functionality allows users to schedule services directly on your website, improving user experience but also adding to the cost.
Web design pricing table (not including VAT)
To help you understand the potential costs, here’s a pricing guide for our web design services. All prices exclude VAT.
| Service Type | Price Range (GBP) not including VAT | What’s Included |
|---|---|---|
| Landing page | £250 ~ £400 | Standalone web page designed specifically for a marketing or advertising campaign. (Setup based on a template). |
| Basic blog design | £400 ~ £700 | Attractive blog layout, SEO optimization, newsletter integration. |
| Basic corporate website | £700 ~ £3,000 | 5-10 pages, mobile-friendly design, basic SEO, contact form, blog, impressum. (Setup based on a template). |
| E-commerce website | £3,500+ | Product pages, payment gateway, inventory system, shipping integration, SEO. |
| Full custom website | £5000+ | Custom design, complex functionality, advanced SEO, full site optimization. |
| Online learning platform | £6,000+ | Course management system, payment gateway, user accounts, SEO. (Setup based on a template). |
| Web3 | £7,000+ | Blockchain integration, cryptocurrency payments, dApps, NFT marketplaces. Setup based on a template. |
Important note:
Please be aware that the above prices do not include costs for third-party services, such as domain registration, web hosting, premium plugins, or additional features that may be required to meet your specific needs. These costs will be quoted separately based on your project requirements.
Why choose our web design services?
At Luzniebla Studio, we believe in crafting websites that don’t just look great but also deliver results. Whether you need a simple corporate website or a feature-rich e-commerce platform, we have the expertise to bring your vision to life. Our design process is collaborative and client-focused, ensuring that we understand your business goals and create a website that meets your specific needs.
What We Offer:
- Tailored web design: We create custom designs that align with your brand identity and business objectives, ensuring a unique look and feel for your website.
- Responsive design: All our websites are mobile-friendly, ensuring that your site works seamlessly on all devices—from smartphones to desktop computers.
- SEO Optimization: We incorporate best practices in SEO to ensure that your website is well-optimized for search engines, helping you rank higher and attract more visitors.
- Ongoing support: We don’t just build your website and leave. Our team is here to provide ongoing support and maintenance, helping you keep your website updated and performing well.
- Competitive pricing: We offer flexible pricing to suit different needs and budgets, ensuring you get the best value for your investment.
Get in touch
If you’re ready to take your online presence to the next level, contact us today for a free consultation. Whether you need a new website or a redesign, we’re here to help you create a high-quality website that delivers real business results.